Late customer payments are more than just a minor frustration – they can choke your cash flow and stress your whole operation. In Canada, this issue is widespread. Over half of Canadian small businesses have up to $50,000 in outstanding payments owed to them. That’s money stuck in limbo, not in your bank. Late payments trigger a domino effect: about 37% of business owners had to cut back on supplies or resources, and 20% even had to lay off staff as a direct result of not getting paid on time. It’s a serious cash flow squeeze. And while Days Sales Outstanding (DSO) might sound like jargon, it’s simply a measure of how long it takes to collect on sales – and in Canada that’s averaging around 41 days lately. Think about that: even though many invoices say “Net 30,” a typical Canadian business is waiting well into week six (or longer) to see the cash. Some of you might be nodding along, because you’ve lived this – maybe a big client routinely pays 60, 75, even 90 days after receiving your invoice. It’s frustrating and frankly unsustainable to float someone else’s balance for three months.
So, how do we fix it? This playbook lays out a realistic plan to cut your DSO within 30 days. It’s not magic – it’s about taking action with smart communication, tighter terms, and better tools. The goal is to get your cash from customers sooner without totally torching your relationships. We’ll walk through practical steps: what to say when you call about an overdue invoice, how to tweak your payment terms, and which tools can give you a helping hand. The tone here is conversational, because let’s be real, running a business is hard enough – we don’t need extra buzzwords to complicate things. Let’s dive into the steps that can start boosting your cash flow this month.
The Late Payment Squeeze on Canadian Businesses
Late payments have become so common post-pandemic that many owners almost accept them as “just part of doing business.” But it doesn’t have to be that way. In fact, recognizing how much late payments hurt is the first step to solving the problem. When your customers delay payment, your business might end up delaying things too – whether it’s paying your own suppliers, making payroll, or investing in growth. Research highlights just how widespread this pain is: 61% of Canadian small businesses report being owed significant sums in overdue invoices. With cash tied up, some businesses take on debt to cover the gap, which introduces interest costs and more stress. Experts note that even a small rise in average payment delays can push many businesses to borrow more just to stay afloat. And in worst cases, if cash flow gets tight enough, it can trigger insolvency risks.
It’s clear that cash flow is king for small businesses. DSO (Days Sales Outstanding) is one way to keep score of how you’re doing. Lower DSO means you’re getting paid faster. High DSO means cash is stuck in unpaid invoices. According to a 2023 study, average DSO worldwide hit 59 days, and even in relatively better markets like North America it was 41 days in Canada and 49 days in the US. If you’re waiting 60, 90 days or more, you’re far above the norm – essentially acting as a free lender to your customers. No small business can keep that up forever. The good news? Reducing your DSO by even a bit can significantly improve your financial health. You’ll free up cash for operations and growth, and sleep a little better at night not worrying if today’s mail will finally have that check.
Before we move on, take a quick reality check of your own situation. Calculate your current DSO (if you haven’t before, a simple way is: (Accounts Receivable ÷ Annual Credit Sales) × 365). Is the number shocking? Or maybe you already knew it was high. Either way, keep that baseline in mind. Our mission over the next 30 days is to bring that number down. Even a drop of a few days means money arriving earlier than before – a win in our books. Let’s get into the actionable steps of the playbook.
Communication: Using Friendly Scripts to Chase Payments
First and foremost, you have to reach out to those late-paying customers. Many of us delay or dread collection calls and emails – it’s awkward, it’s uncomfortable. But a polite nudge can make a world of difference. In fact, picking up the phone is often the most effective approach. Studies show that phone-based collection efforts have a 70–80% success rate, far higher than just sending letters or emails. Why? Because direct conversation is harder to ignore – it demands some response. An email can be deleted or forgotten, but a phone call creates a real-time accountability moment.
So, what do you say when you call? You don’t need to sound like a scripted robot, but having a game plan for the conversation helps you stay confident and professional. Here’s an example of a friendly but firm call script:
“Hi [Client Name], this is [Your Name] from [Your Company]. I’m calling about the payment that was due on [Due Date]. We haven’t received it yet. Is there a reason for the delay? I’d like to help resolve any issues.
This approach does a few things right. It immediately references the overdue invoice (so there’s no confusion), it asks an open-ended question (“Is there a reason for the delay?”) to invite the client to explain, and it offers help in resolving any problem. The tone is polite but direct – you’re not apologizing for asking about money that is owed to you, but you’re also not jumping down their throat. In many cases, the client might respond with something like an apology and a promise to pay by a certain date. If they don’t volunteer a payment date, tactfully nail one down: for instance, if they say they’ve had cash flow issues, you can reply “I understand it’s been tough. Can we agree on a payment by next Friday? That would really help us both get back on track.” Getting a concrete commitment is key.
Also, be prepared to encounter excuses or even disputes. Sometimes a customer will claim “Oh, I never got that invoice,” or “There was an error on it.” Always verify the facts calmly: “I emailed it on the 5th, but I’ll resend it right now while we’re on the phone. Would that help?” If there was a legitimate error (wrong amount, product issue, etc.), fix it fast – show that you’re responsive. The quicker those issues are resolved, the quicker you can get paid.
For some particularly slow accounts, it might take more than one call. That’s okay – plan a follow-up schedule. For example, a gentle reminder call the day after an invoice becomes overdue, another follow-up a week later if still unpaid, and so on. Always keep notes of what was said – who promised what and by when. If a customer says “We’ll mail the check next Monday,” mark that down. If next Monday passes with no payment, you have that note ready when you call again: “We agreed you’d send the check on the 10th, but nothing has arrived. Let’s sort this out today.”
One more tip: try to reach the right person. In a small company you deal directly with the owner, but in a larger client organization, your usual contact might not handle accounts payable. If you’re getting nowhere with your usual email contact, politely ask who in their company can help resolve an unpaid invoice. Sometimes going directly to the accounting department or a manager with authority can cut through delays. In Canada, many big companies actually prefer if you follow their formal processes – for instance, using a Purchase Order (PO) number and dealing with their AP team. It shows professionalism and makes it easier for them to approve and schedule your payment. Don’t hesitate to ask “Should I coordinate with your accounts payable to get this cleared up?” It signals that you mean business in a polite way.
Lastly, stay calm and courteous, even if you’re frustrated. You can be firm – for example, if a customer has broken promises multiple times, it’s fair to say something like, “We value your business, but we also need to stick to agreed terms. We really need that payment by the new date we discussed.” Sometimes a bit of gentle pressure and making it clear you’re not going away can prompt action. But losing your temper or threatening can backfire, so we save stronger measures (like involving a collection agency or legal notice) as a true last resort. Most clients will pay before it gets to that point if you communicate regularly. Remember, the squeaky wheel gets the grease – squeak professionally and persistently.
Quick Script Tips: Before each call, be prepared. Know the invoice number, amount, and days past due; have any relevant notes handy (maybe they told you last time a check was “in the mail”). Also, set the right tone: assertive and solution-focused, not desperate or angry. You’re calling to solve a problem for both parties (you need money, they presumably want to keep a good supplier relationship). If you approach it that way, you’re more likely to get results. Many successful collectors actually empathize with the customer’s situation (“I know year-end can be busy for your finance team…”) but still firmly request a commitment. It’s a balance you can absolutely strike with a bit of practice.
Payment Terms: Set Rules That Encourage Timely Payment

While you’re tackling the currently overdue invoices with calls and emails, it’s also critical to re-evaluate your payment terms going forward. Think of it as preventing future headaches. If your typical terms have been too loose or unclear, tighten them up now so that 30 days and beyond, your DSO keeps improving instead of slipping back. Here are some strategies regarding payment terms and policies that can yield faster payments:
- Shorten the Standard Terms (If Feasible): Are you currently on Net 60 by default? That might be normal in some industries, but for many small businesses, it’s a cash flow killer. Consider shifting new contracts or renewals to Net 30 or even Net 15. Sure, not every client will accept Net 15, but if you never ask, you never get. Plenty of businesses in Canada operate on Net 30 as a standard, so it’s not an unusual ask. If you’ve been on Net 45 or 60, try reducing it – even a compromise like Net 30 with select clients can shave days off your DSO. And don’t assume customers will revolt; many will comply with shorter terms, especially if you communicate the change as a standard policy. Just be sure to document any new terms clearly in contracts and on invoices (more on that below).
- Require Deposits or Milestone Payments: If you provide services or large orders, ask for a portion upfront. A 30%–50% deposit before starting work is not uncommon, and it weeds out clients who might not be serious about paying. As one experienced business owner put it, “I don’t start the work until I get 30-40% up front. If they balk at that, they weren’t serious about paying me anyway. This might feel awkward to implement with long-time customers if you haven’t done it before, but you can explain it as a company-wide policy update for all clients. Even splitting an invoice into multiple payments (e.g., 50% upfront, 25% midway, 25% on completion) can ensure you’re never stuck waiting for 100% of the payment long after delivering the work. It also means if the final payment is late, at least you’ve recovered most of your costs already.
- Offer Early Payment Incentives: It might sound counterintuitive to give a discount when you’re trying to get money, but small incentives can pay off. A classic incentive is “2% 10, Net 30” – meaning the client gets a 2% discount if they pay within 10 days on an invoice due in 30 days. Many accounting departments jump at this kind of discount. That 2% you concede may be well worth it if it means you get paid weeks earlier. It can effectively improve your margin by saving you financing costs or avoiding dipping into a credit line. Research confirms that offering modest early payment discounts can speed up cash flow and improve DSO by nudging customers to prioritize your invoice. You don’t have to offer it to everyone – perhaps reserve it for clients who consistently pay late as an experiment, or as a blanket policy you advertise (“we reward early payers with a small discount”). Run the numbers: 2% of an invoice is far less cost than a high-interest loan you might use to cover a cash shortfall, for instance.
- Spell Out Late Fees and Penalties (and Enforce Them): On the flip side of the carrot (discount) is the stick: late fees. Many Canadian small businesses shy away from charging interest or fees on late payments – you might worry it will upset your customers. But if you’ve tried the friendly approach and some clients still treat your invoice as lowest priority, it may be time to lay down consequences. Legally, you can charge late payment interest in Canada as long as it’s agreed in your contract or invoice terms. Common practice is something like 1.5% per month (which is about 18% annually) on overdue amounts. The Interest Act (a federal law) requires that any interest rate you charge be stated on an annual basis in the agreement – so don’t just say “1.5% per month” without also saying “18% per annum” for example. You also might include a one-time flat admin fee for late payments (e.g., $25 on each overdue invoice) if that suits your business. The key is transparency: make sure these terms are printed clearly on your invoices and agreed in any service contract up front. Late fees can serve two purposes: they compensate you (a little) for the hassle and interest lost, and they act as a deterrent. In reality, some clients will grumble but pay up once they see you’re serious about enforcing the terms. Others might ignore the fee; you’ll have to decide case by case whether to push it. At minimum, including a late fee clause signals that you mean to be paid on time. Even the government and large companies often pay interest on late accounts – it’s not an alien concept, it’s business. Just be reasonable (charging an exorbitant rate would be seen as a penalty and could be challenged – stick to the 1-2% per month range which is typical and considered reasonable in commercial agreements).
- Clarify Everything in Writing: Whatever terms you decide – shorter due dates, early-pay discounts, late fees, required deposits – put it in writing where customers can’t miss it. This means updating your contract templates and invoice format. The invoice should clearly state the due date (e.g. “Due Date: October 30, 2025”), any late fee or interest info (“18% per annum interest will be charged on overdue balances”), and any discount terms if applicable (“2% discount if paid within 10 days”). When terms are clearly laid out, there’s less “I didn’t know” wiggle room for a late payer. Also, consider communicating changes proactively: if you are introducing new terms like late fees or shorter due periods, let your customers know in advance. A brief email or letter to set expectations can go a long way: “As of next month, our standard payment terms will be Net 30 days. We’ve updated our invoices to reflect this. We truly value your business and want to continue providing great service; timely payment is part of making that possible.” This kind of message frames it that you’re doing this to keep things running smoothly for everyone’s benefit.
- Don’t Be Shy About Enforcing Terms: Setting terms is step one; actually enforcing them is step two. If a customer routinely ignores your Net 30 and pays in 90, you may need to have a candid conversation. It could be as straightforward as: “We’ve noticed payments have been coming in much later than the agreed 30 days. Our business really depends on prompt payment – how can we work together to ensure on-time payment? We may need to consider requiring a deposit or stricter terms on future orders.” In extreme cases, you might decide to stop work or hold further deliveries until an overdue invoice is settled. This is a tough call, especially if it’s a big client, but some companies do implement a policy: for example, no new orders are fulfilled for a customer with invoices over 60 days past due. Even large corporations face this – suppliers will put them on a “credit hold” if they fall too far behind, meaning no new shipments until payment is made. You have that right too, as a supplier, although use it carefully and communicate clearly.
The bottom line on terms is that you have more control than you might think. Small businesses often feel at the mercy of clients, especially big ones, and it’s true you might not bully a giant into compliance. But you can set a professional tone that you take payments seriously. Many Canadian businesses have started doing exactly this – during recent challenging times they tightened trade credit policies, did more frequent credit checks, and offered early payment discounts to encourage faster payments. The result? At least for those who did, DSO stayed stable instead of ballooning. Take a page from that playbook: use both incentives and stricter rules as needed to protect your cash flow.
Tools & Automation: Using Technology to Accelerate Cash Collection
Up to now, we’ve talked about communication and policy. The third piece of the playbook is leveraging the right tools to put those strategies into action with less effort. You’re busy – if software or services can take some of the workload (and human error) out of your accounts receivable process, it’s worth exploring. The good news is there are more tools than ever to help, from simple invoice features to advanced AI-driven platforms. Let’s break down a few categories:
- Automated Invoice Reminders: Many accounting software packages (QuickBooks, Xero, FreshBooks, etc.) allow you to set up automatic email reminders to customers. For example, an email can go out a week before the due date (“just a friendly reminder your invoice is coming due on X date”), then on the due date, and X days after due if not paid. These can save you time and nudge customers without you lifting a finger each time. If your current system doesn’t support this, there are standalone accounts receivable (AR) automation tools that specialize in it. These tools can do things like send email or even SMS reminders, schedule phone call tasks for you on serious delinquencies, and keep a dashboard of who’s paid and who’s outstanding. Some even automatically add the late fees or interest to overdue invoices for you – ensuring you don’t forget to include that extra $20 or 1% on the next statement. Canadian small businesses have noticed the need for such tech: 27% say that automation for payment reminders and the ability for customers to pay directly through the digital invoice would make collections easier and faster. In other words, about one in four owners are actively wishing for a better system to handle this. If you’re still doing everything manually, consider becoming that one in four who implements a solution and gets paid quicker.
- Customer Self-Service and Easy Payment Methods: One big reason for payment delays is friction – the harder it is for the customer to pay, the more it falls to the bottom of their list. You can remove a lot of friction with the right tools. For instance, some invoice systems let you add a “Pay Now” button on the invoice email, so the client can pay by credit card or bank transfer in one click. Services like QuickBooks Payments, PayPal, Stripe, or specialized Canadian payment gateways (enabling Interac e-Transfers, EFT, etc.) can be integrated so that when the client views the invoice online, they can instantly authorize a payment. Offering multiple payment options – credit card, electronic funds transfer, even still accepting checks for those who insist – gives flexibility that can speed up cash inflow. Keep in mind credit card payments do incur fees, but many businesses are happy to pay a 2-3% merchant fee if it means getting money in today rather than maybe 60 days later. You can decide if you build that cost into your pricing or consider it a trade-off. Another tool some AR platforms offer is a customer payment portal – a little website where your clients can log in, see their outstanding invoices, and pay them or download statements. This kind of self-service can prompt clients to tackle payments without you having to chase each one individually.
- Accounts Receivable Analytics and Forecasting: It might sound fancy, but even small businesses can benefit from a clearer view of their receivables. Use whatever reporting your accounting software has – an Aging Report that shows invoices by 30/60/90+ days overdue is fundamental. Look at it weekly. Some newer tools (powered by AI, like cash flow management platforms such as Vitality Cash) go further, predicting which invoices are likely to be paid late based on client history, or forecasting your cash flow given different DSO scenarios. At the very least, tracking metrics like DSO over time will show if your efforts are working. For example, if this month your DSO is 60 and by next month it’s 45, you’ll know you freed up half a month of sales in cash – that’s progress you can celebrate. Many software tools can calculate DSO for you and even factor in real-time sales and payments to keep it updated. This beats manually updating spreadsheets and can alert you early if things are slipping. Also, seeing all your unpaid invoices in one place (with amounts and how many days overdue) helps you prioritize whom to chase first – usually, start with the largest overdue balances or the oldest.
- Credit Management and Risk Tools: Earlier we talked about checking customer creditworthiness. There are databases and services (like credit bureaus or trade credit insurance companies) that can give insight into a business’s payment history or financial stability. If you onboard a new client with a big order, doing a quick credit check or asking for trade references can save you from a world of pain later. Some AR software integrations offer credit info or at least a place to record your internal ratings for customers. And speaking of trade credit insurance – it’s not just for big corporations. Insuring your receivables means if a customer doesn’t pay due to insolvency or other issues, the insurer pays you a large portion of the invoice amount. Interestingly, a majority of companies in Canada’s Atradius survey said they use credit insurance or specific trade financing solutions, and one benefit is access to extra services like debt collection and market intelligence, which helped improve DSO and free up cash. That’s a more advanced tool, but it’s worth knowing it exists. Even if you don’t go that route, simply being more vigilant about who you extend credit to will improve your average payment times. You might decide to stop offering credit terms to habitually late payers – switch them to COD (cash on delivery) or payment upfront. It’s a hard-line approach, but for a small business, one or two problem clients can drag down your whole average. Sometimes politely parting ways or requiring prepayment is better than chasing the same delinquency over and over.
- Collection Agencies and Legal Tools (Last Resort): What if you’ve tried everything and still can’t collect on a particular invoice? At that point, outsourcing to a collections agency or using legal means might be appropriate. In Canada, if a receivable is really past due (say 90-120+ days) and the client has gone dark, collection agencies can step in. They will take a fee or percentage, but recovering even 20-30 cents on the dollar is better than zero in cases where you’d write it off. The downside is you’ll likely lose that customer (but honestly, if they’ve ghosted you, that relationship is already sour). Also, sending someone to collections can feel against the “Canadian politeness” grain, but business is business. If you do go this route, communicate clearly one last time: a written notice that if payment isn’t received by X date, the account will be turned over to a collections agency. Often, that final warning is enough to get some reaction – nobody likes their credit dinged or being hounded by collectors. Legal options include small claims court for smaller amounts, but that can be time-consuming. The aim of our 30-day plan is to avoid getting to this stage by being proactive much earlier. However, know your boundaries – sometimes not doing business further (or at all) with a non-paying client, and trying to get something out of the debt via third parties, is the wisest decision.
To sum up the tools section: Work smarter, not harder. If there’s a feature in your current software you haven’t been using (like automatic reminders or online payments), turn it on. If your tools are lacking, consider investing in one – even an affordable AR add-on or a cash flow management app that automates tasks can pay for itself by slashing the time you spend chasing money and by bringing cash in faster. Automation can send reminders on time, every time, and ensure no invoice falls through the cracks. It also helps maintain a consistent, professional image – clients get the sense that you’re on top of your billing (which subtly pressures them to be on top of their payments). And when you integrate these tools, you often see a direct effect: faster payments and lower DSO, meaning more predictability in your cash flow.
Track Your Progress and Keep Refining

We’ve outlined a lot of actions – now here’s how you bring it all together in the next 30 days and beyond. Start by prioritizing what can have immediate impact. In week 1, you might focus on contacting all the past-due accounts (using those friendly scripts and persistence). In week 2, implement your new terms for all new invoices going out (update your invoice template, add that late fee clause, etc., and communicate any changes to clients as needed). Also, perhaps offer a one-time incentive to some late payers: “If you can clear this invoice by the end of the week, we’ll give you a 2% discount,” as a way to expedite a sluggish account – essentially a targeted early-pay discount to reel in old receivables. In week 3, get your tools in place: set up automated reminders in your software, or start a trial of an AR automation service. Importantly, also schedule a weekly review of your aging report – literally put it on your calendar. By week 4, you should start seeing movement: payments that seemed perpetually late might actually be coming in a bit earlier due to your efforts. Measure your DSO at the end of the month again. Did it drop compared to the start? Even a modest drop is progress and means the playbook is working.
Beyond 30 days, the key is consistency. You’ll need to keep applying these practices so the problem doesn’t creep back. It’s like getting in shape – you can’t go to the gym for one month and expect to stay fit forever without ongoing effort. Similarly, stay consistent with invoicing promptly, communicating, and enforcing terms. Over time, you may even “train” your customers – if they know you always follow up and you always enforce the agreed terms, many will adapt and just pay on time to avoid the hassle. You might not feel like you can change big customers’ habits, but it’s surprising: if you present yourself professionally and consistently, even large clients will often respect your small business more. Some companies actually prioritize vendors who shout the loudest (so to speak) – not rudely, but the ones who are on top of their collections. If you’re always quiet and patient, ironically you might get paid last. So maintain polite pressure.
Also, keep an eye on the broader environment. If interest rates are high (as they have been recently), the cost of late payments to you is even greater – so use that as motivation to keep DSO low and possibly to justify stricter terms. Many Canadian businesses are worried about DSO worsening if the economy tightens, but by taking charge of your internal process, you can buck that trend. As things improve, you’ll have more cash on hand and maybe you can be more flexible selectively – but only when you choose to, not because you’re forced to by late payers.
Finally, don’t hesitate to seek support if needed. Talk to your accountant or a cash flow advisor; sometimes they have great insights or can help implement systems (like connecting an AR tool to your accounting software). There’s also value in sharing experiences with other business owners (even forums like r/SmallBusinessCanada are full of folks in the same boat, discussing what works for them). For instance, one business owner’s tip might inspire you to try a new approach – like the deposit requirement or a specific phrasing that gets results. Keep learning and refining your approach.
By following this playbook – combining personal outreach, stronger terms, and smart tools – you’re positioning your business to get paid faster and more reliably. You might not reach a perfect 0-day DSO (that would mean everyone pays immediately, which is utopian), but if you can cut it down significantly, that’s real money in your pocket and less time worrying. Imagine having an extra few weeks’ worth of revenue available in your bank at any given time because customers are paying in 30 days instead of 60. That could be the difference between scraping by and having the funds to seize a new opportunity (or simply the peace of mind that you can cover all bills on time).
Late payments might be common, but they’re not insurmountable. With a firm yet customer-friendly approach, clearer policies, and a bit of automation, you can turn the tide. Many businesses have done it, and you can too. After all, you’ve earned that revenue – you deserve to actually receive it without an epic delay. Here’s to cutting down those DSO numbers and keeping your cash flow healthy and strong, starting now. Good luck, and get after those invoices!
